The Gradual Demise of Phillipa Finch is a multi-platform 2D animated project incorporating interactive web components to bring acclaimed artist Emma Magenta’s newest character to life.
Narrated by Toni Collette we enter the world of Phillipa Finch a young woman who realises that she is emotionally dead. As a soulless worker in a spirit shredding job she falls over and goes to the the place for those weighed down by the consequences of caring too much a parallel universe featuring a boy with a quail leg a bearded woman and a fox among other magical things that help Phillipa on her journey to find herself and love again.
It is essentially a story about a girl who collects cups, 5 useless lovers, a heart being thrown out a window, hair cutting as a metaphor for suffering, the heroine jumping off rooftops and surviving, a fox, severe amounts of jogging, an oak tree that wants to be a Japanese flame tree, receiving therapy from an ancient bird and finally: dying… as a means to living.